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Sticks — Privacy Policy

Effective date: 11 June 2026

App: Sticks (com.sticks.cricket)

Developer / contact: Simon Crean — support@sticks.camera

Sticks is a cricket coaching app: it records your batting practice,

analyses your body position on your phone, and gives you spoken

coaching feedback. This policy describes exactly what data the app

handles and where it goes. It is written to match what the app

actually does, not what apps generically do.

The short version

• Your video never leaves your phone. All pose analysis happens

on-device.

• No audio is ever recorded. The camera capture has no microphone

attached.

• Only a small set of numbers describing your body positions

(joint angles, timings — no images) is sent to our servers to

generate coaching feedback.

• We collect basic usage analytics and crash reports to make the

app work better. No video, no pose data, no personal profile.

• No accounts, no ads, no sale of data, no face recognition.

What stays on your phone

• Video clips of your shots (recorded at your crease, by you).

Stored only on your device; automatically deleted after 14 days.

A clip leaves your phone only if you explicitly use the Share

button.

• Pose data (skeleton joint positions extracted from your video).

Stays on-device alongside the clips.

• Coaching audio and scripts for your shots, cached on-device for

replay.

What leaves your phone, and why

1. Pose-derived feature numbers (around 15 measurements per shot:

e.g. head position relative to front foot, backlift angle, timing

between phases). These are sent through our server to an AI

language-model provider to generate your coaching script, and the

script is sent to a speech-synthesis provider to produce the

coach's voice. These payloads contain no video, no images, and no

information identifying you.

2. Usage analytics (PostHog, hosted in the United States): events

such as "session started", "shot captured", "coaching replayed",

with counts and timings. Identified by a device-generated random

ID, not by your name or any account.

3. Crash reports (Sentry, hosted in Germany): technical stack

traces when the app crashes. No video or pose content is attached.

Telemetry (analytics + crash reports) can be disabled; pre-release

builds honour an in-app opt-out switch, and the released app will

expose it in Settings. You can also email us to have analytics data

associated with your device ID deleted.

What we never do

• Record or transmit audio.
• Send your video or full pose data off the device.
• Use face detection or face recognition.
• Sell or share data with advertisers or data brokers.
• Build social profiles, leaderboards, or compare you to other

players.

Children

Sticks is a practice tool often used by families. It requires no

account, collects no names, emails, or profiles, and the analytics

described above are not used for advertising. Children should use

Sticks with a parent or guardian's supervision and consent.

Payments

A future paid subscription is processed entirely by Apple through

App Store in-app purchase. We do not see or store your payment

details.

Data retention and deletion

• On-device recordings: deleted automatically after 14 days, or

immediately if you delete the app.

• Analytics and crash data: retained by the services above under

their standard retention; email us to request deletion of data

tied to your device ID.

Legal basis and jurisdiction

Sticks is developed in Australia and handles personal information in

accordance with the Australian Privacy Act 1988 (Australian Privacy

Principles). For users in other regions, the same minimal-collection

posture applies.

Changes

If this policy changes materially, the in-app first-run flow will

say so before you record anything new.

Appendix — App Store privacy label mapping (for submission)